Become fluent in online
lingo and marketing.

Search engine optimization. Banner ad and pay-
per-click campaigns. Measuring ROI. They’re all
major models used by today’s marketers to
effectively improve a brand’s identity and shape
consumer experiences.


If you want to be an influencer within the online
landscape, then Full Sail’s Internet Marketing
online bachelor’s and master’s programs can help
you take advantage of career opportunities in this
growing industry.

Bachelor’s

Internet Marketing Degree – Online

This program will give you the tools to begin a
career path in the evolving, integrated world of
marketing and media – whether you want to
become a part of a marketing team or start
your own venture. You’ll learn web design
concepts, traditional and innovative marketing
methods, successful outlets for reaching your
audience, and how to build an online branding.

Specialized Areas of Study:

  • Pay Per Click Campaign Development
  • Display Advertising
  • Search Engine Optimization
  • Social Media Optimization
  • Internet Consumer Behavior
  • Web Analytics and Reporting

Master’s

Internet Marketing Degree – Online

Whether you’re looking to obtain a new
position or enhance your current career, this
program will teach you how to capitalize on the
realm of web marketing. You’ll do extended
studies of Internet marketing, complete
research projects, and analyze case studies
that will one day help you implement your own
comprehensive campaign.

Specialized Areas of Study:

  • Advanced Search Engine Optimization
  • Advanced Internet Marketing Strategies
  • Consumer Behavior and Analysis
  • Strategic Internet Public Relations
  • Web Metrics and Analysis
  • Internet and The Law
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A Mac for Every Student
Project LaunchBox is a Full Sail program
that outfits each student with an Apple
notebook computer, provided at a deep
institutional discount.
This portable workstation
features powerful
software tools and allows
students to interface with
Full Sail Online.